In today’s society, the retail business is competitive and one way to make a product really stand out is by labelling it “organic.” But what does this actually mean?
What Does “Organic” Mean?
The word organic fundamentally means relating to living organisms. Nowadays it has come to mean a natural product which is grown with the use of fertilizers and pesticides which come from animals or vegetables (like manure or compost) rather than chemicals.
Being Labelled Organic
For any government to certify a product as organic, it must comply with several key rules:
*Be produced without the use of chemicals
*Be produced on land which has been chemical free for three or more years
*Keep organic products separate from non-organic products.
*For any company who would like to have their products certified as organic they must keep detailed records of production and undergo frequent inspections.
Levels of Organic-ness
In North America there are three types of products which can be labelled as organic: products which are 100% organic or 95% and above organic can legally be labelled “organic.” Products which are 70% and above organic can be labelled “made with organic ingredients.”
Advantages and Disadvantages of Organic Products
Advantages: The number one advantage of organic products is that it is healthier, but there are a number of other advantages too. Chemical pesticides and fertilizers increase soil erosion, so by using organic replacements the land on which organic products are grown is more profitable. Organic farming is also more environmentally friendly.
Disadvantages: Producing organic products is more time consuming since weeding is normally done by hand. Surveys have also shown that the yield of organic products is a lot less than that of non-organic products. It costs more to produced organic products and therefore organic products tend to be more expensive.
Conclusion
“Being organic” is not just something retailers can stick on their products to make them sell better. Being certified is no mean feat and it costs a lot to do it. It certainly has its benefits, but its downsides too – especially for smaller businesses. The cost of becoming certified organic is high and many local or family businesses just can’t afford to do it.







